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Diego Monferrer Tirado
Título
Citado por
Citado por
Año
Fundamentos de marketing
D Monferrer Tirado
Universitat Jaume I, 2013
19432013
Fundamentos de marketing
DM Tirado
Universitat Jaume I. Servei de Comunicació i Publicacions, 2013
3092013
Consequences of customer engagement and customer self-brand connection
MÁ Moliner, D Monferrer-Tirado, M Estrada-Guillén
Journal of Services Marketing 32 (4), 387-399, 2018
2902018
Factors enhancing the choice of higher resource commitment entry modes in international new ventures
M Ripollés, A Blesa, D Monferrer
International business review 21 (4), 648-666, 2012
2102012
Increasing customer loyalty through customer engagement in the retail banking industry
D Monferrer, MA Moliner, M Estrada
Spanish Journal of Marketing-ESIC 23 (3), 461-484, 2019
1702019
Born globals trough knowledge-based dynamic capabilities and network market orientation
D Monferrer, A Blesa, M Ripollés
BRQ Business Research Quarterly 18 (1), 18-36, 2015
1512015
El aprendizaje cooperativo y las habilidades socio-emocionales: una experiencia docente en la asignatura técnicas de ventas
M Estrada, D Monferrer, MA Moliner
Formación universitaria 9 (6), 43-62, 2016
1452016
Does emotional intelligence influence academic performance? The role of compassion and engagement in education for sustainable development
M Estrada, D Monferrer, A Rodríguez, MÁ Moliner
Sustainability 13 (4), 1721, 2021
1332021
Service quality in bank during an economic crisis
D Monferrer-Tirado, M Estrada-Guillén, JC Fandos-Roig, ...
International Journal of Bank Marketing 34 (2), 235-259, 2016
1112016
Customer engagement, non-transactional behaviors and experience in services: A study in the bank sector
MA Moliner-Tena, D Monferrer-Tirado, M Estrada-Guillén
International Journal of Bank Marketing 37 (3), 730-754, 2019
1092019
CSR marketing outcomes and branch managers’ perceptions of CSR
MA Moliner, D Monferrer Tirado, M Estrada-Guillén
International Journal of Bank Marketing 38 (1), 63-85, 2020
732020
Estudio del proceso de fidelización del consumidor final
JC Fandos, MM Estrada, D Monferrer, L Callarisa
REMark-Revista Brasileira de Marketing 12 (4), 108-127, 2013
642013
Environmental sustainability and the hospitality customer experience: A study in tourist accommodation
MÁ Moliner, D Monferrer, M Estrada, RM Rodríguez
Sustainability 11 (19), 5279, 2019
622019
The effect of early international commitment on international positional advantages in Spanish and Belgian international new ventures
A Blesa, D Monferrer, Y Nauwelaerts, M Ripollés
Journal of International Entrepreneurship 6, 168-187, 2008
522008
The impact of COVID-19 on university students and competences in education for sustainable development: Emotional intelligence, resilience and engagement
ME Guillen, DM Tirado, AR Sanchez
Journal of Cleaner Production 380, 135057, 2022
502022
Network market and entrepreneurial orientations as facilitators of international performance in born globals. The mediating role of ambidextrous dynamic capabilities
D Monferrer, MÁ Moliner, B Irún, M Estrada
Journal of Business Research 137, 430-443, 2021
472021
Ambidexterity as a key factor in banks’ performance: a marketing approach
D Monferrer Tirado, MÁ Moliner Tena, M Estrada Guillén
Journal of Marketing Theory and Practice 27 (2), 227-250, 2019
432019
Memorable customer experiences and autobiographical memories: From service experience to word of mouth
MA Moliner-Tena, D Monferrer-Tirado, M Estrada-Guillen, L Vidal-Meliá
Journal of Retailing and Consumer Services 72, 103290, 2023
402023
Improving relationship quality during the crisis
M Estrada-Guillén, D Monferrer-Tirado, M Moliner-Tena
The Service Industries Journal 40 (3-4), 268-289, 2020
362020
Estilos de aprendizaje en estudiantes universitarios: lateralización vs. interconexión de los hemisferios cerebrales
M Segarra, M Estrada, D Monferrer
Revista española de pedagogía, 583-600, 2015
342015
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