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Dwayne Ball
Dwayne Ball
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The role of communication and trust in explaining customer loyalty: An extension to the ECSI model
D Ball, PS Coelho, A Machás
European journal of marketing 38 (9/10), 1272-1293, 2004
12252004
The role and measurement of attachment in consumer behavior
A Dwayne Ball, LH Tasaki
Journal of consumer psychology 1 (2), 155-172, 1992
11151992
Service personalization and loyalty
D Ball, PS Coelho, MJ Vilares
Journal of services marketing 20 (6), 391-403, 2006
6212006
Statistical power and effect size in marketing research
AG Sawyer, AD Ball
Journal of Marketing Research 18 (3), 275-290, 1981
4141981
Does fair trade deliver on its core value proposition? Effects on income, educational attainment, and health in three countries
EJ Arnould, A Plastina, D Ball
Journal of Public Policy & Marketing 28 (2), 186-201, 2009
2942009
Is personalization of services always a good thing? Exploring the role of technology‐mediated personalization (TMP) in service relationships
A Shen, A Dwayne Ball
Journal of Services Marketing 23 (2), 79-91, 2009
1572009
Modes of consumer acculturation
S Jun, AD Ball, JW Gentry
ACR North American Advances, 1993
1401993
Use of repeated-measures designs in family research
D Ball, PC McKenry, S Price-Bonham
Journal of Marriage and the Family, 885-896, 1983
731983
The cross-national market in human beings
JR Pennington, AD Ball, RD Hampton, JN Soulakova
Journal of Macromarketing 29 (2), 119-134, 2009
692009
Determining optimal placement for pop-up messages: evaluation of a live trial of dynamic warning messages for electronic gaming machines
S Gainsbury, D Aro, D Ball, C Tobar, A Russell
International Gambling Studies 15 (1), 141-158, 2015
562015
Causes and consequences of grudge‐holding in service relationships
MP Bunker, D Ball
Journal of Services Marketing 22 (1), 37-47, 2008
522008
The ability of ratings and choice conjoint to predict market shares: a Monte Carlo simulation
G Chakraborty, D Ball, GJ Gaeth, S Jun
Journal of Business Research 55 (3), 237-249, 2002
522002
Consequences of customer powerlessness: Secondary control
M Bunker, AD Ball
Journal of Consumer Behaviour: An International Research Review 8 (5), 268-283, 2009
422009
A re‐evaluation of the product innovation‐decision process: theimplications for product management
M Parthasarathy, TL Rittenburg, A Dwayne Ball
Journal of Product & Brand Management 4 (4), 35-47, 1995
421995
Market disintermediation and producer value capture: the case of fair trade coffee in Nicaragua, Peru, and Guatemala
EJ Arnould, A Plastina, D Ball
Product and Market Development for Subsistence Marketplaces, 319-340, 2007
412007
Illustration of a market segmentation technique using family-focused prevention program preference data
R Spoth, AD Ball, A Klose, C Redmond
Health Education Research 11 (2), 259-267, 1996
321996
Customer branding of commodity products: The customer-developed brand
JR Pennington, AD Ball
Journal of Brand Management 16, 455-467, 2009
292009
Product and market development for subsistence marketplaces
JA Rosa, M Viswanathan
Emerald Group Publishing Limited, 2007
282007
Prediction of chronicity in psychiatric patients
AD Pokorny, J Thornby, HB Kaplan, D Ball
Archives of General Psychiatry 33 (8), 932-937, 1976
271976
The development of spirituality and its effect on consumer behavior
D Ball, R Hampton, A Chronis, M Bunker
American Marketing Association. Conference Proceedings 12, 3, 2001
262001
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Artículos 1–20